We’re pleased to finally show off some behind-the-scenes work to update our website and provide a beautiful, streamlined experience for virtual visitors.
The adventure of building a website is not unlike our process to build new facilities – although it involved considerably fewer cement trucks.
We started by thinking about how our online visitors experience Drayton Hall as a whole, what information they seek and how to expand on a thoughtful aesthetic.
We engaged One & Other, a Charleston, SC-based creative firm, to work with us on updated designs for the site. One thing that influenced the site’s design was our historic architecture.
As the nation’s earliest example of fully executed Palladian architecture, Drayton Hall’s visual symmetry and order represents an important moment in American design history. One & Other took initial inspiration from Drayton Hall’s fine architecture – the style of Italian architect Andrea Palladio (1508-1580) – and applied principles of clarity, perspective and balance to the website’s new design.
To learn more about Drayton Hall, and explore more of our new website, visit the new Estate page for information on preservation, architecture, the landscape, our collections and the people of Drayton Hall’s history.
If you haven’t been out for a visit lately to see our architecture (and so much more!), consider making the trip. But in the meantime, we hope your online experience brings the 18th century to life on your 21st century screen.
Above: Drayton Hall, S.C. 1765 watercolor by P.E. Du Simitiére, born Geneva, Switzerland 1737-1784, Drayton Hall S.C. © J. Lockard 2010